Member-experience programs win on two metrics that move at the same time — utilization and clinical confidence. Gaux is the only perinatal-to-toddler program built around named, credentialed professionals, live and on-demand classes, and a moderated community, packaged so plans and integrated systems can ship it without standing up a new clinical team.
Perinatal benefits typically see single-digit activation. Gaux is designed for the moments members are already searching — first trimester, first night home, first sleep regression. We meet them in those moments with credentialed answers, not anonymous opinions.
Every expert in the network lists their credentials on their profile — IBCLCs, CD(DONA)/ProDoula doulas, PMH-C perinatal mental health therapists, certified pediatric sleep consultants, OB/GYNs, RDNs, OTs, DPTs. Medically reviewed editorial. We will not push anonymous Facebook-style content into a benefit catalog.
Engagement reporting, course-completion reporting, and member-NPS feedback are exportable on a quarterly cadence. We hand back the numbers your account team and your medical leadership are going to ask for, before they ask.
Gaux meets a member at the moment they need it and moves with them as the stage changes. The shape of the program does not require a separate plan rider for fertility, a different vendor for lactation, and a third app for postpartum mood. One membership covers the whole stretch — and the team you build inside it stays with you.
Gaux as a covered member benefit, accessed through your member portal SSO. Activation is by population, by region, or by line of business — we are flexible on how the cohort is defined.
For self-funded plans and HSA/FSA flows, Gaux memberships are eligible expenses. We supply receipts coded for member submission and provide an aggregate report for the plan team.
A 90-day clinical pilot inside a defined cohort — typically a maternity rider, NICU graduate population, or PMH program. We instrument the pilot for engagement and clinical-confidence outcomes from week one.
SSO via SAML or OIDC. Member-identifier handling reviewed against HIPAA and the relevant state-by-state privacy frameworks. No selling of member data, ever — not for analytics, not for “research,” not for content recommendations outside Gaux. Aggregate engagement reporting is shared with the plan; PII is not. Account terms are available before contracting; ask us and we will send them.
Tell us about the population and the gap. We will come back with the shortest version of a pilot that answers the question you actually have.
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